Gernot Wagner’s But Will the Planet Notice? is the book I would like to get my neighbors to read. The ones who use canvas shopping bags, take short showers, recycle, and think that is enough. The ones who think “environmental economics” is an oxymoron. The ones who think concepts like markets, incentives, and property are the roots of our planetary problems, not the keys to solving it.
Wagner can speak to these people as a member of the same club. He is careful to point out that he, too, pays his dues—no plastic bags, no meat, no car, and a day job with the Environmental Defense Fund. But he also has a Ph.D. in environmental economics. That means that even though he may live like your average green progressive, he thinks differently. He thinks recycling is nice, but not enough, and that only economists can save the planet. READ MORE>>>